Save the Tooth Fairy! Toy Industry Execs Highjack a Childhood Icon
July 16, 2013
Some of the toy industry's most powerful players are trying to hijack the Tooth Fairy. Until now, the Tooth Fairy was one of the few iconic children's fantasy figures that escaped being captured, branded, and monetized. But shocking footage from a pitch to investors by Paul Yanover, CEO of Fandango...
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