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Pop Quiz: What's Maternal Profiling?

Pop Quiz: What's Maternal Profiling?

a. The practice of selling stiff undergarments that promise a return to one's pre-pregnancy profile.

b. How the Oprah Show executives determine their prime demographic.

c. Employment discrimination against a woman who has, or will have, children.

d. Routine stop and searches of swerving minivans to check if violence is being perpetrated via flying food between minors.


C. Maternal Profiling was recently reported on as one of the new buzzwords of 2007 in the New York Times (and members of MomsRising were credited with introducing this term into our national consciousness!). They defined it as:

"Employment discrimination against a woman who has, or will have, children. The term has been popularized by members of MomsRising, an advocacy group promoting the rights of mothers in the workplace."

3 Steps to Stopping Maternal Profiling:

1. STAY IN THE LOOP: Stay in the loop about ways to help stop Maternal Profiling by signing on with It's free. Just go to:

2. SPREAD THE WORD: Join us in our New Year's resolution to help stamp out Maternal Profiling. The more people who understand and use the word, the faster we'll be able to stop the practice. Share this term with friends and family by clicking here to use our easy platform to send friends & family the Pop Quiz:

3. READ THE BLOG: You can also read more about how others experience Maternal Profiling on our blog, and if you're so moved, share your story of Maternal Profiling at the end of the blog as well.

Click here to read more about Maternal Profiling, including how it impacts you & comment on our blog:

This new phrase is powerful because it brings forward a shared experience--helping to frame national understanding of the causes of and solutions to discrimination against mothers. Sexual harassment is a phrase which helped spark major legislative and cultural changes. Widespread use of the phrase "Maternal Profiling" can similarly help spark major changes.

And major changes are needed. One recent study found that mothers are 79% less likely to be hired than non-mothers with equal resumes and job experiences. Mothers also face discrimination in their paychecks: Women without children make 90 cents to a man's dollar, but mothers make only 73 cents to a man's dollar, and single mothers make about 60 cents to a man's dollar.

Working together, we can stamp out Maternal Profiling and make our nation more truly family-friendly.