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Save our mac & cheese

Did you know that Kraft Macaroni and Cheese is formulated differently for countries in Europe than for the U.S.?1 I didn't either until I read The Unhealthy Truth, a book about the toxicity of America's food supply.

The fact is, that in 2008, Kraft removed artificial colorings, like yellow #5, and chemical sweeteners, like aspartame, from the products that they distribute in Europe, Australia, and other developed countries due to consumer concern over scientific studies that link these synthetic ingredients to hyperactivity and asthma in children. But, they haven't done the same thing here in the U.S.!2 Our voices are needed to make that change here too.

We'd love to have you join us in writing to the Kraft CEO, Irene Rosenfeld, a mother of two herself, requesting that Kraft remove these same ingredients from their products here in the U.S.
http://action.momsrising.org/cms/letter/campaign_27297/

Kraft took these chemicals and additives out of their European products. If we want Kraft to do this for us in the U.S., then Kraft needs to hear from us!

Join us in sending Kraft CEO, Irene Rosenfeld, a letter asking that Kraft value the health of our children as highly as they value the children in other countries. And please then share this email with friends and family so that they too can send a letter.

The vast majority of American homes have Kraft products.3 Together, we can affect change and have these ingredients removed from the products that Kraft distributes here in the U.S.

Here's that link again to sign on to the letter in case you need it:

http://action.momsrising.org/cms/letter/campaign_27297/

Thank you greatly  for your time!

[1] http://www.thedailygreen.com/healthy-eating/eat-safe/allergykids-asthma-autism-461108

[2] The Unhealthy Truth: How Our Food Is Making Us Sick and What We Can Do About It, page 175 (Random House 2009); Robyn O'Brien.

[3] http://www.kraftfoodscompany.com/assets/pdf/2008_Kraft_Fact_Sheet.pdf

Joan Blades is co-founder of MomsRising and MoveOn, as well as co-author of a forthcoming book titled The Custom-Fit Workplace, to be released Labor Day 2010.


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